It’s been stated that every entrepreneur is a digital entrepreneur.
This is right. This is wrong.
It’s right in the sense that all business owners are utilizing digital innovation to develop, launch, and grow their businesses.
But it’s incorrect in the sense that not all business owners are doing everything digitally — — which is, incredibly, now possible to do. And it can produce engaging profession and lifestyle options while doing so.
We just launched a new podcast, The Digital Business owner, that discusses the certain strategies, ideas, and strategies necessary for pure digital business owners to grow in today’s ever-evolving online marketplace.
Will business owners who use digital technology gain from this program? Definitely. Because the big ideas apply to all businesses in a digital world.
But we’re talking directly to the pure digital entrepreneur.
Is that you?
Brian Clark and I invite you to join this conversation, which you need to belong of.
Who is a digital business owner?
Let’s get a little more certain here in how we define “digital entrepreneur” and the distinction in between other types of entrepreneurs.
To do this, look no even more than the web page for Digital Commerce Institute, the supreme online house for digital entrepreneurs.
Digital business owners are business owners focused exclusively on digital commerce, and digital commerce is “a subset of e-commerce utilized to delineate business that develop digital services and products that are marketed, provided, and supported completely online.”
Examples of digital commerce items for example ebooks, online education, membership sites, downloadable software, webhosting, and software as a service (“SaaS”).
If you look at the history of Rainmaker Digital, we have created successful examples of each of those types of products. We are digital entrepreneurs in the purest sense of the term.
This is exactly what certifies us to define and promote the term, and to be the mentor for other digital business owners who wish to create the digital business and way of life of their dreams — — one constructed around digital items and services.
We dig more into this concept of who is, and who isn’t really, a digital business owner in our first episode.
Listen: Who is a Digital Entrepreneur?
We also talk about how digital facilitators of offline services like AirBNB and Uber suit this entire spectrum, as well as how virtual fact may alter everything in the future.
Exactly what does a digital entrepreneur requirement to be successful?
If digital business owners are concentrating on digital items and services that are marketed, delivered, and supported totally online, as we send that they are, then it stands to reason a good site is a requirement for success.
There are five aspects of the contemporary marketing website that all digital entrepreneurs need to be thinking of and carrying out in a wise way.
Actually, all entrepreneurs needs a site that incorporates these five components.
- Email (registration, not opt-in)
- Adaptive content and responsive design
- The access experience
- Online courses as lead magnets
- Testing … … of everything You’re fighting with one hand tied behind your back if you are not consisting of all five aspects as part of an adaptive experience that you deliver to your audience, your potential customers, and your customers.
We talked about these five components in our second episode of The Digital Business owner, with individual breakdowns of each en route.
What can you gain from other effective digital entrepreneurs?
This is why we are going to feature regular interviews with digital business owners who are out there making big things occur.
Digital business owners like … … Danny Margulies.
In our latest episode, I interviewed Danny about his experience transitioning from a “soul-crushing” task into ending up being a six-figure freelancer, and then how he leveraged that experience into constructing a powerhouse online course about freelancing that made over $ 25,000 in revenue in January of 2016.
It’s a great story — — both for the human aspect and because of exactly what you gain from Danny’s experience and insight.
Subscribe, and join us on this trip to much better digital entrepreneurship
As I point out to Brian in the first episode, the name of the tune we’re utilizing for intro music is “Men on an Objective.”
It’s appropriate, because he and I are males on an objective to assist digital entrepreneurs prosper — — through smart and tested strategies, and by sharing the experiences and stories of others.
If you’re a present or aspiring digital business owner, we hope you’ll make The Digital Business owner a weekly consultation.
Sign up for The Digital Business owner on iTunes
(Or browse “Digital Entrepreneur” in your podcast app of option.)
Thanks … … we’ll speak with you quickly!